For a few years now I've read about Nozawa with fascination. I finally decided to find out if 1) the chef is as scary as everyone says and 2) the fish is worth the intimidation. Well, it isn't the warmest welcome I've ever received in a sushi place. I arrived at 5:30 p.m. on the dot per Citysearch instructions, and I was the only person in the restaurant. Nozawa was behind the bar with an assistant, silent. I asked to be seated at the bar, and the guy who greeted me asked me if I knew the rule about Nozawa choosing everything for me. I said I knew the rules, and sat down. I ordered green tea, and was then given a succulent pile of baby tuna right off the bat. Yum! It was followed by some of the freshest, most delicious fish I've ever had. Say what you will about the N-man being intimidating, but DON'T knock the sushi. It's delicious, and obviously expertly selected every day. The warm rice was a change for me, and it does fall apart quite easily, but after a few tries I kept it together. The hand rolls of fresh crab and toro were nice accompaniments, quickly made and loosely bound. Crunchy and tasty, nonetheless. I wasn't sure when the meal would be over, but lo and behold after 12 pieces of sushi his assistant told me the set was done and asked me if I would like any more. I asked him to give me one more selection. Nozawa looked at me and said ""YOU CHOOSE."" Yikes! I chose to have one more tuna appetizer, which was given to me before I could blink. Then the meal was over. I unceremoniously paid the bill, got up, walked out the door, and entered back into the lowly world of California rolls. So here's my suggestion: go to Nozawa with a full wallet and make sure you savor every bite, because otherwise it will be over too soon. I would go back as a very special treat, but next time I would FORCE myself to take my time. There's nothing to be scared of. Sit at a table if you're scared, and to save money. And then enjoy! As Nozawa's sign says ""Don't think, just EAT.""
Pros: Divinely fresh fish, amazing baby tuna, expert sushi chef who only cares about the food! And it shows.
Cons: Expensive, slightly intimidating attitude from the chef.
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