As anybody who has been to the Cinerama will tell you, it's screen is big. Really big. And it sits a lot of people. In an age of multiplexes trying to eek out every last dollar from you, it's freshing to have at least 1 threatre buck the trend and go for volume, not throughput.
But the size of the Cinerama isn't its best feature. That honor will go to the crowd. See, because the place is so large, it's best used for action movies. Action movies tend to be seen by a more.... energetic population. Going to such a film on opening night here can be quite a blast.
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