I love this store since they have good deals on produce and since they are right in the middle of Center City's Reading Terminal Market. But when the conventioneers are in town, the whole place gets crazy. I came here recently during the Flower Show, and even though this is a produce market, the lines were horrendous. Luckily the cashiers have baggers helping them and they work nonstop.
You may have trouble finding Iovine Brothers since they are right in the very back of the Terminal Market. But trust me: they are one of the better shops in this market. Their store has more produce than my local suburban SuperFresh market! And they have everything from vegetables to fruits, all the conventional products that most people eat. All the prices are very reasonable, but sometimes you get a steal- like $1/lb strawberries.
I will be shopping here again.
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