Not only does Southwest Airlines always offer great prices, they usually have a promotional fare on their website that is considerably less than other airlines. Recenlty my family of 4 flew non-stop from Los Angeles to Kansas City for $714.00 including all taxes. Most of the other airlines charges atleast $200 per person without the taxes!
The boarding procedure is one in which you have to wait in line to board by either group A,B, or C. Southwest offers on-line checkin any time within the 24 hours prior to your flight taking off which helps to get into the A group. They have pre-boarding for people travelling with children ages 5 and under.
Once in a while, you will even get a flight attendant who is an aspiring comedian that will put on a mini show for you while on the flight.
They do not really offer meals on a Southwest flight, but you can get all the peanuts and other snacks you can eat for free.
I think it is a great value!
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