Nob Hill is a local chain of stores and I do most of my grocery shopping there. The thing that sets Nob Hill apart is the service. The deli will happily give you samples. The butchers will sharper your knives for free. They ALWAYS offer to carry your groceries to your car for you. The checkers unload your cart. It's little things like that that make your shopping experience a little bit more pleasant. Prices are reasonable too, they have every day low prices on many items that are equivalent to Safeway sale prices,
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