Steve Herrell was I believe, the inventor of the smoosh-in ice cream creation, whereby your friendly Herrell's scooper will graciously take a smattering of your favorite ice cream toppings and meticulously smoosh them into your chosen number and flavor of scoops ultimately creatiing your very own evenly blended, personalized dairy (or non-dairy if you've ordered the "no-moo") decadence. Yum. There's a reason people line up out the door for a taste.
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