My wife & I were looking for particular relatively high end bikes when we were visiting Boston seven years ago. We had located a bike store in the outskirts of Cambridge through the yellow pages and decided to take the train there. When we got off near a bustling shopping center we we essentially lost. Then I spotted a young man who was wearing a bike helmut and walking his bike. I asked him if he knew the shop. He said yeah. It was a bit behind that shopping area. Then he quipped that there was a closer store that had better customer service and good selections. Changing course, we walked two short blocks to that shop ATAcycle which was located in Cambridge. \r
\r
Husam, the owner, greeted us at the door, patiently gave us his undivided attention and educated us in how to choose a bicycle: the most important element is the fit. Just like clothing and shoes you wouldn't purchase it if it did not fit. And yes, ""The Fit is it!"". Husam's knowledge of everything bicycle - from wheel building to selecting a bike frame that most optimally fits your partuclar anatomy: torso length, leg length, arm length, most comfortable and efficient peddeling including individual angles in motion, for example hip flexion.\r
\r
Husam, a former pro racer and engineer, not only has a plethora of experience, but has in fact designed and developed the lastest high tech mechanical, computer-based and laser\r
technology to generate and choose perfect fitting bike frames. Guaranteed.\r
\r
We have been comfortably riding and enjoying our four bikes, two road bikes and two mountain bikes for almost 10 years now. \r
\r
ATA cycle is now located at 93 Thoreau St in Concord MA. \r
\r
As a multitude of bikers from all over the the USA and Europe know from their personal experience Husam's ATA cycle Pro Shop is uniquely superb at fitting for bikers of all ages and unending customer support and satifiaction. \r
\r
As a New Yorker with a good dose New England and european cycling experience. I can safely say Husam's ATA cycle is THE BEST! It's Insanely Great!\r
\r
Jack Mayer
more