There are marketing firms targeting online review sites and no where is that more evident than city search. Check out these 5 star posters with 100+ all 5 star reviews, crediting businesses 1000s of miles away from where they claim to reside (i.e. jinxjinxer has auto dealerships in TN and Louisiana, pet care in Texas, hair dresser in NJ but is listed as being in CA with 187 all 5 star reviews) I'd ignore any 5 star reviews you see on this site.
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