I had my roof done by another company last month. Why? Because every commercial is not only an ad for roofing, but for the Christian religion. I want to know the roofer that I hire is going to do a good job, not that's he's a devout religious person. It made me question his sincerity because if the company was indeed as good as promised there would be no need for constantly reminding the consumer what a great Christian he is. It might also be offensive to those who are not Christian or to employees at the company.
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