About HomeIQ HomeIQ is a marketing automation tool designed to make sure Agents and Lenders marketing has an impact on their past clients. HomeIQ Provide homeowners an automated refinance net sheet and nurture the leads with a monthly homeIQ report HomeIQ Provide Target buyers searching online using niche loan programs and offer a pre-qualification certificate under a minute. HomeIQ Provide your past clients with instant refinance certificates Our automated refinance certificate feature will notify you of possible opportunities and get you in front of your clients instantly.