About Us Guidance Advisors has been supporting businesses and individuals in East Tennessee with retirement and investment assistance for over two decades. Located in Knoxville, TN, we are proud to serve clients here in our hometown, its surrounding communities, and in cities throughout the Southeastern United States. As an independent firm, our investment strategies honor the unique individuals they are designed to support. Our goal is to create holistic plans that are prudent, careful, effective, and that will ultimately guide you to meet your future financial needs.