Be yourself: Write like you'd talk to a friend. Are you a burrito expert? Was this your first massage? Say so.
Think local: Mention the neighborhood and nearby attractions.
Play fair: Don't hold burger joints to the same standards as four-star restaurants.
Be specific: "Perfectly crisp pizza crust" is more helpful than "tasty food".
Give details: Specialty menu items? Unique spa treatments? Get the word out!
Pros: Heard great things about them
more