In spite of energy consumers having the power to choose electricity providers in Texas, most people aren't taking full advantage. It is hard when you have too many choices and too little personalized, relevant context.
Some sites show lists of electricity plans and filters. However, they don't calculate how those choices fit users` consumption habits and goals.
Other sites offer switching services for a monthly fee. Their apparent convenience comes at the extra cost of limited clarity about your data, your choices, and their selection process.