Loved Chipotle Mexican Grill. Chipotle is synonym of innovation in the fast food industry that Taco Bell cannot beat because Chipotle Mexican Grill is superior in customer service, innovation, and quality compared to Taco Bell. Chipotle does not have a nice standardized design like Taco Bell; however, this does not stop the crowd from eating there every day. They honor their idea "that food served fast does not need to feel like a fast food experience". This is in addition to Chipotle's innovation in the fast food industry, a philosophy that led them to be the fastest growing fast food chain. Many signs hanging on the wall stating "food with integrity" caught my immediate attention and more signs accounting for beef with no hormones and organic ingredients kept calling my attention. Fresh ingredients, friendly and fast service, the quality and taste of the ingredients, clean establishment, and their affordable prices, make Chipotle Mexican Grill a favorite of many customers over Taco Bell. Additionally, by being mindful of the ingredients and their sources, really makes me feel that Chipotle makes business with integrity and reach high standards on their business ethics towards customers, environment, and society as a whole. I think they are the best Mexican fast food restaurant leaving Taco Bell far back.
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