Don't let the name of the store fool you! This store has a variety of merchandise to offer their shoppers beginning with the beach themed merchandise, to special wedding items to an ample amount of tuxedo selections. When I first walked in I felt the shop was going in too many directions. However, it is a beach community store within walking distance to the ocean. The cluster of shops in this area does get a good amount of tourists. Offering merchandise to allow visitors to take piece of the First Coast home is almost obligatory. The items offered are very exquisite. The wedding area of the shop also compliments the tuxedos offered. Even with a lot going on in the store, it doesn't feel cluttered in any way. It's a lovely welcoming store with the mellow feel of the beaches, while still offering professional services at a reasonable price.
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