MISSION: We are striving to build great relationships with each member and to guide them to living a better lifestyle and becoming a better version of themselves. VISION: We want to create a better culture of internally-driven individuals where the community helps foster each other’s individual fitness goals. Through premier coaching and education, a great community of healthier and happier members is forged. Our goal at Atlantic Athletics is to build relationship business for our clients and cultivate the greatest human development culture for our team members. Our core values are: Family, Integrity, Helping others, Excellence, Fun, and Growth. Every decision we make is based on those values. We are the segue into a more healthy, active life. That responsibility means introducing clients to new activities, making them comfortable with working out in any environment, and giving them attributes they can display with pride. We believe in hard work. Our own hard work will be recognized by our clients and friends and will encourage them to work harder in the face of challenge. We believe in the prescriptive model not a one size fits all approach. We prescribe the best programs and services to our clients that will suit both their needs and wants to maximize their results. We believe in the long haul. Continual progress is necessary for self-actualization; if you’re not moving ahead, you’re falling behind. We set milestones and celebrate when they’re reached. And then we reach further. We don’t take ourselves too seriously. We’re comfortable in our skills and can joke about our weaknesses. However, individual growth is integral to the development of both ourselves and our community. We believe that it’s just as important to train for a hiking trip as a triathlon. Proper, smart preparedness increases the satisfaction derived from any activity, including mental preparation. We believe in science. We believe in ongoing education. We’re committed to the peer review process, the application of cutting-edge science, the debunking of `myths, and the benefits of active debate and discussion. Established in 2015, Atlantic Athletics is located at 69 Main Street in Cherry Valley, MA. Our facility has over 2000 sq/ft of functional space for both classes and 1-1 personal training. If you want to move better and do things correctly you are in the right place! Our programming stems from years of studying scientific-based exercise physiology and years of practicing these methodologies. We aim to make people feel comfortable, confident, and happy with what they are doing.